When visiting Japan, many travelers choose KitKats as souvenirs.
hile convenience stores and supermarkets nationwide carry standard varieties, special flavors—such as regional exclusives and premium editions—are only found at select shops.
If you’ve ever wondered, “Where can I buy KitKats in Japan?” or “Are limited flavors available everywhere?”
This guide is for you.
Whether you’re stocking up on souvenirs or looking to try unique Japanese flavors, here are the best places to find great deals and exclusive KitKat varieties.
What is KitKat?
KitKat was first created in the United Kingdom in 1935 and made its debut in Japan in 1973.
It quickly became a favorite, and since the 1990s, the variety of KitKats available in Japan has grown dramatically.
Today, more than 400 different types have been released across the country.
Many of these flavors highlight local specialties, seasonal ingredients, or limited-edition event themes, offering a wide range of unique tastes and designs.
In Japan, KitKat is also tied to the Kyushu dialect phrase kitto katsu (meaning “surely win”), which has made it a symbol of good luck since around 2002.
KitKats are not only given to students preparing for exams, but also exchanged to show support or gratitude in situations like love, sports, and celebrations.
Special gift editions are also available, including packages with space for a personal message or seasonal Valentine’s boxes, making KitKat a popular choice for souvenirs and presents.
Reference site: KitKat（キットカット）公式サイト｜キットを、口にしよう。
Recommended Shops to Buy KitKats in Japan by Purpose
Where to Buy Regular KitKats in Bulk and at a Low Price
Where to Try Special KitKat Flavors
List of Shops Where You Can Buy KitKats in Japan
KitKat Specialty Stores
Specialty stores offer a unique selection of KitKats in Japan.
One highlight is the premium KitKat Chocolatory, supervised by Yasumasa Takagi of Le Patissier Takagi.
Here, you can enjoy high-quality KitKats crafted with carefully selected ingredients and meticulous attention to detail.
The store also offers exclusive items not available elsewhere, such as collection boxes, drinks, and sweets.
Although there were once eight locations nationwide, today the only remaining store is at Yokohama World Porters.
KitKat Gift Shop Rinku Store
| Location | Inside Rinku Premium Outlets, 3-28 Rinku Orai Minami, Izumisano, Osaka Prefecture |
|---|---|
| Opening Hours | 10:00 AM – 8:00 PM |
| Closed | Closed on the same days as Rinku Premium Outlets |
KitKat Gift Shop Yokohama World Porters Store
| Location | 1F, Section 1001-1, Yokohama World Porters, 2-2-1 Shinko, Naka-ku, Yokohama, Kanagawa Prefecture |
|---|---|
| Opening Hours | 10:30 AM – 9:00 PM |
| Closed | Closed on the same days as the department store |
Convenience Stores
You can find KitKats at major convenience stores in Japan, including 7-Eleven, Lawson, FamilyMart, and Ministop.
In addition to the standard flavors, some locations also carry exclusive KitKat products, so you may come across seasonal or limited-edition varieties.
Convenience store KitKats are usually sold in small, individually wrapped packs that are easy to enjoy on the go. Priced around 100–200 yen, they make an affordable snack or a simple souvenir.
Each pack typically contains 2–6 bars, making them a popular choice for travelers who want to sample different flavors conveniently.
Supermarkets & Drugstores
In Japanese supermarkets and drugstores, you can find both standard and limited-edition KitKats.
Most packs contain 7–10 bars and are priced between 300 and 1,000 yen, making them an affordable option.
These stores are especially good for bulk purchases or souvenirs to share.
Since KitKats are available nationwide and many supermarkets and drugstores are open 24 hours, they offer a convenient and budget-friendly way to buy KitKats during your stay in Japan.
Don Quijote
At Don Quijote, you can find a wide range of KitKats, from standard flavors to regional exclusives and collaboration products.
It’s an ideal stop for travelers seeking unique KitKats that aren’t typically sold at supermarkets or drugstores.
Although the selection and prices differ by store, Don Quijote remains a convenient and fun place to shop—not only for KitKats but also for a wide range of souvenirs.
Tourist Spots & Souvenir Shops
When traveling around different regions of Japan, tourist spots and souvenir shops are great places to look for KitKats.
Many of these shops sell local specialty flavors, adding an extra layer of fun to your trip.
It’s also a perfect chance to pick up unique and memorable KitKats as souvenirs.
Airports & Duty-Free Shops
Airports and duty-free shops are convenient options if you don’t want to add more items to your luggage until the last day or if you suddenly realize you forgot to buy souvenirs.
Prices are usually a bit higher than at supermarkets or drugstores, but these shops are perfect for busy travelers who want to pick up KitKats quickly before departure.
Some airports even carry airport-exclusive KitKats, and in some cases, you can pre-order them online and pick them up at the airport.
Online Shops
For travelers who want to be sure of getting their preferred flavors, online shops are a great option.
Major e-commerce platforms often sell KitKats in variety boxes, making it easy to try several popular regional exclusives at once.
Another advantage is convenience—orders can be delivered directly to your accommodation in Japan, saving you the time and effort of searching for KitKats during your trip.
Other Options
If you’re planning a trip to Tokyo, a hidden gem worth visiting is The Coffee Counter Tokyo.
This café offers coffee, sweets, and exclusive KitKat variety boxes that feature a mix of different flavors. Some of these boxes include limited-edition varieties that are difficult to find elsewhere, making it a great choice for anyone who wants to sample a wide range of KitKats at once.
It’s an ideal stop during sightseeing—enjoy a relaxing break at the café while discovering your favorite new KitKat flavors.
Types of KitKats You Can Buy at Shops in Japan
Regular
- KitKat – 11 bars
- KitKat “Otona no Amasa” (Adult Sweetness) – 10 bars
- KitKat “Koicha Matcha” (Rich Matcha) – 10 bars
- KitKat Strawberry – 10 bars
- KitKat Chocolat Orange – 7 bars
- KitKat – 3 bars
- KitKat Bar – 1 bar
Limited Edition
- KitKat 31 Strawberry Cheesecake Flavor
- KitKat Cookies & Cream
- KitKat Ito En Matcha Latte Flavor – 10 bars
- KitKat Sanrio Characters Strawberry Milk Flavor – 10 bars
- KitKat 31 Chocolate Mint Ice Cream Flavor
High Cacao / Milo
- KitKat 72% Cacao
- KitKat Iron-Fortified with Milo – 10 bars
Regional / Local Flavors
You may also come across KitKats unique to different regions of Japan.Hokkaido Souvenir
Shinshu Souvenir
Tokyo Souvenir
Yokohama Souvenir
Shizuoka & Kanto Souvenir
Tokai & Hokuriku Souvenir
Kyoto Souvenir
Osaka Souvenir
Hiroshima Souvenir
Kyushu Souvenir
Okinawa & Kyushu Souvenir
Japan-Wide Souvenir
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Kit Kat Japan / Japanese Sake Masuizumi – 9 bars
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Kit Kat Japan / Japanese Plum Sake(Umeshu Tsuruume) – 9 barss
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Kit Kat Japan / Mount Fuji Pack Blueberry Cheesecake Flavor – 9 bars
Shop Japan Exclusive Kit Kat>>>
Collaboration Products
- KitKat Tokyo Banana Flavor – 12 bars
- KitKat Sugar Butter Tree Flavor – 6 bars
Reference: キットカット ギフト商品一覧 | KitKat（キットカット）公式サイト
Looking for Even More Special KitKats?
At Chocolabo KitKat, you can create your very own original KitKat designs.
Each set includes 10 boxes, and you can choose up to five different patterns. The price is 2,808 yen (tax included, shipping excluded).
Orders are typically shipped within about five business days, and convenience store pickup is also available..
This makes it easy for visitors staying in Japan for a short or medium-term trip to design custom KitKats as a memorable souvenir or unique gift.
👉 For more details, please visit the official site: Chocolabo KitKat.
Frequently Asked Questions About KitKats in Japan
Where can I buy KitKats with Japan-exclusive flavors?
Some Don Quijote stores offer regional-exclusive KitKat flavors designed for travelers.
While sightseeing or shopping, you may come across rare varieties.
However, availability differs by location, and certain items may be sold out.
For guaranteed access, it’s best to check online shops or visit KitKat specialty stores.
Where can I buy KitKats at the lowest price?
If you’re looking to buy KitKats at the lowest price, Don Quijote, drugstores, and supermarkets are your best options.
These stores mainly stock standard flavors sold in packs of 7–10 bars at reasonable prices. Don Quijote, in particular, offers many bulk-buy deals, making it especially popular with tourists.
Are KitKats in Japan Halal-certified?
KitKats sold in Japan do not have Halal certification.
According to Nestlé Japan’s official site:
KitKats manufactured by Nestlé Japan and sold domestically are produced and sold in compliance with Japanese laws and regulations, and ingredient labeling is conducted according to legal requirements. However, they are not Halal-certified.
Conclusion
We hope you found this guide helpful.
During your trip to Japan, be sure to enjoy regional-exclusive and unique KitKat flavors—perfect as souvenirs or as a special treat for yourself.
And if you’d like to experience the taste of Japan from home, or relive memories of your visit, Otaku Pop Mall offers Japanese-exclusive KitKats delivered directly from Japan to your doorstep.
Enjoy the memorable flavors and special treats of Japanese KitKats to make your travel experience even more delightful.